Tuesday, 21 January 2014

Get Ahead of the Game: ODF


There is no better feeling than finding something before everyone else. Being the first to have a style of coat or bag then watching everybody else follow suit or to know of a brand that everybody begins to adore has a weirdly satisfying feeling. Well this is more than satisfying... and I am certain it wont be long before everybody will be jumping on the bandwagon!

If its time to revamp your wardrobe with something other than that top from Topshop that everybody has, then listen up! ODF (One Diverse Fashion) is a fashion brand that launched in 2007, so in the fashion world is still only a baby. The creator and designer for ODF Nicholas Amfro graduated from University with the determination to succeed as a designer bringing us unique clothing that is up to date with the trends and lifestyles that are ever changing around us. He has already received nominations for GUBA and Spirit of London Awards showing that his work is recognised by the industry, and rightly so. His take on fashion and what the industry needs is refreshing and ODF as a brand reflects that.

As individuality is slowly being smothered by popular culture and the rush of fashion seasons it seems that everybody is expected to want the same 'look' and follow the same trends. ODF takes a new approach and takes pride in bringing collections that allow every person to wear the clothes in their own way. Nicholas Amfro is inspired by music, fashion and lifestyle which really shows in his work and ODF aims to create clothes that many different people, of many different styles can wear in a way to suit their own lifestyle.


The brand features both male and female clothing that merges the preppy 1980's style with a contemporary urban edge. Whether you want a casual polo top, smart blazer or cool glasses ODF is where you need to go.

I am a huge fan of this brand as I feel like the items are so diverse that most people can find a garment they love but rock it in their own way. I am all for individuality and any brand that honestly promotes that gets a gold star from me!

Visit the ODF website where you can watch trailers and keep up to date http://odfclothing.com/
 


Yours Fashionably
Sarah Victoria

No comments:

Post a Comment